Symposium 2009 Game-Changer Presentations

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Monday, April 13th
Ken Brill, Uptime Institute, Inc. - Three Imperatives Three Imperatives for Making Data Center Efficiency a C-Suite Priority:  Economic, Environmental, and Energy Supply Security
Ken Brill, Uptime Institute Inc.

This game-changer presents the energy supply security, economic, and environmental arguments for why business and government must make dramatically increasing data center efficiency a priority, both nationally and globally. As reported at Symposium 2008, the Institute believes ever increasing data center energy consumption is a fundamental financial threat to IT's future. In the 12 months since our original McKinsey Report on Revolutionizing Data Center Efficiency, C-suite executives don't seem to be acting on the recommendations contained in the Report. These recommendations are overwhelming in their economic best interest to implement. The current issue is not more technology, but a lack of leadership and management focus on implementing what is already known. This issue requires C-level attention, because many of the necessary strategies, like appointing an Energy Czar (only 12 percent have) and radically improving asset management capability, can only work with top-down direction. Energy efficiency isn't just about the utility bill, it is also about being good corporate citizens and anticipating increasing government regulation, which will hit IT very hard. These are issues that can't be fixed by middle managers alone.

185.81 Kb
Lauralee Martin, Jones LangSalle - Data Centers: Part of Integrated Real Estate Portfolio Optimizati Data Centers: Part of Integrated Real Estate Portfolio Optimization
Lauralee Martin, Jones Lang Lasalle, Inc.

The CoreNet and Jones Lang LaSalle global 2008 survey confirmed that sustainability increased as a priority to Company's despite today's challenging economic environment, with energy management proving to be the critical element of improved sustainability success. This discussion approaches data centers as part of an integrated business and real estate portfolio strategy, highlighting better approaches to:

  • Occupiers' demand for sustainable buildings and the impact on occupancies and rent
  • Opportunity for costs savings by better integrated management of site selection, design, and management of energy, water, and waste
  • Better risk management
  • The reality of increased government regulation around energy and climate change
848.23 Kb
Bill Weihl, Google - Lessons from the Sustainability Front Lines Lessons from the Sustainability Front Lines
Bill Weihl, Google

Energy consumption and greenhouse gas emissions have been top-of-mind for many people the last few years as they look to make their operations more sustainable. This presentation discusses some of our lessons learned in working to reduce energy use and greenhouse gas emissions from Google's operations. We also discuss other issues that must be addressed to make operations more sustainable.

 1.02 Mb


Tuesday, April 14th
Larry Quinlan, Deloitte - The Green IT Debate The Green IT Debate
Larry Quinlan, Deloitte

In a world where sustainability is headline news and everything is becoming increasingly intelligent and interconnected, it's tough to balance both business and environmental needs. Many opportunities require technology-driven innovation and industry insight, but do CIOs really care? We all want organizations with improved operational efficiencies and lower costs-organizations that are highly competitive and more sustainable-but at what price? Join the Green IT debate.

1.23 Mb
Bonnie Nixon, Hewlett Packard - Heads Up! Your Carbon Footprint is Under Scrutiny! HP's Approach to Heads Up! Your Carbon Footprint is Under Scrutiny! HP's Approach to Sustainability
Bonnie Nixon, Hewlett Packard

In this presentation, Bonnie Nixon explains how HP aligns its technology, environment, and business strategies to reduce its environmental impact, provide practical solutions to make it easy for our customers to go green, and conducts high-impact research on sustainability solutions to move us to a low-carbon economy. Her presentation addresses customer demands on supply chain management, toxin and packaging reduction, recycling and HP's climate position. She also provides thoughts on industry topics like current IT services business model, billing mechanisms, total cost of ownership and directions on data center design.

1.20 Mb
Chris Malone, Google - Google's Data Center Energy Efficiency Innovations Google's Data Center Energy Efficiency Innovations
Christopher Malone, Google

Google's published Power Utilization Effectiveness (PUE) results have set a new standard for data center efficiency and generated considerable industry discussion. This session reveals the core innovations and best practices that yielded these results along with insights into Google's data center efficiency measurement processes and the most recent PUE data for six Google-designed data centers.

51.02 Mb


Wednesday, April 15th
  Greening IT: Stories from the Green Building Front (Coming Soon)
Christine Ervin, Consultant

High performance green building is literally transforming an industry renowned for its fractured coordination, a laggardly pace of innovation and uneven performance at best. This game changing keynote takes in the breadth of the exuberant green building market -from key drivers and path-breaking projects to lessons from the front lines of green building that have implications for the IT industry.

 
  Hot, Flat, and Crowded: Why We Need a Green Revolution--and How It Can Renew America
(Exclusively owned by Tomas L. Friedman and is not available to the Institute.)
Thomas L. Friedman, Pulitzer Prize Winner and New York Times Columnist

In this address, Tom Friedman brings a fresh outlook to the crises of destabilizing climate change and rising competition for energy "both of which could poison our world if we do not act quickly and collectively". Friedman proposes that "an ambitious national strategy" which he calls "Geo-Greenism" is not only what we need to save the planet from overheating; it is what we need to make America healthier, richer, more innovative, more productive, and more secure. Through an illuminating account of recent events, he will show how 9/11, Hurricane Katrina, and the flattening of the world by the Internet (which brought 3 billion new consumers onto the world stage) have combined to bring climate and energy issues to Main Street. But they have not gone very far down Main Street; the much-touted "green revolution" has hardly begun. With all that in mind, Friedman sets out the clean-technology breakthroughs we, and the world, will need; he shows that the ET (Energy Technology) revolution will be both transformative and disruptive; and he explains why America must lead this "revolution" with the first Green President and a Green New Deal, spurred by the Greenest Generation.

 


Thursday, April 16th
Amy Wohl, Wohl Associates - Will the Global Recession Speed Enterprise IT into the Cloud? Will the Global Recession Speed Enterprise IT into the Cloud?
Amy Wohl, Wohl Associates

More than 70 percent of corporations have said that they have or intend to have SaaS applications this year. Many of them are enterprises. But enterprises have been reluctant to send any but peripheral applications to live in the Cloud, claiming that it is insecure and lacks the control and customization enterprise applications and users require. But in a time of tight budgets and the need to change IT to support vast changes in organizations of every type, from financial services to healthcare, from government to retail, enterprise IT will be much more open to welcoming the Cloud with its faster time to value and its zero capital costs. This session will explore the opportunity and the possible results. Author Amy Wohl says her electronically published book Succeeding at SaaS: Computing in the Cloud requires changes frequently to keep up with changes in the marketplace, and in the activities of vendors and customers.

233.42 Kb
Rich Lechner, IBM - Building a Smarter Planet: Sustainability and the Role of IT Building a Smarter Planet: Sustainability and the Role of IT
Rich Lechner, IBM

Individuals, companies of all sizes, organizational leaders, and executives worldwide face the conundrum of how to generate more business, lower costs and increase the efficiency of existing infrastructures and assets -- all while being responsive to the growing pressures to be more attentive to energy, the environment and sustainability issues. IBM Green & Beyond solutions address the real challenges and find new business opportunities. By helping our customers find value in "green" and understand why intelligent infrastructure will make their lives better, we show them how to make smarter choices for business and society. IBM is a leading advisor in this new "green-aware" market: by helping customers determine the energy and environmental impact caused by their organization's IT, people, information, product, property, and business operations, we help develop a strategy that prioritizes current and future investments while also revealing opportunities for the business to thrive and develop.

1.08 Mb

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